Nubelle is a women's innerwear brand specializing in seamless, wireless comfort bras, body-shaping underwear, and everyday loungewear.
The Challenge
The brand wanted to streamline cross-border selling across German-speaking markets in Europe while ensuring seamless navigation for international shoppers.
- They needed multi-language support to complement their default German storefront, expanding accessibility with French and English options.
- They required Shopify Markets configured to support localized regional checkouts and purchasing across multiple markets.
Our Solution
We configured international market settings and multi-language translation capabilities to elevate Nubelle's storefront.
- Integrated our Shopify app, Easy Advanced Translations, to translate core storefront content across French and English alongside the primary German language setup.
- Configured Shopify Markets to power localized settings and regional checkout capabilities across Germany, Austria, and Switzerland.
The Result
Nubelle now operates an expanded, localized e-commerce experience powered by our Easy Advanced Translations app alongside Shopify Markets. Multi-language switching and targeted regional markets allow shoppers across Europe to comfortably browse and order seamless innerwear.
(Want to streamline multilingual localization for your online store? Check out our Easy Advanced Translations app on the Shopify App Store!)
