Floral Fable creates beautiful framed flower art made from real dried petals, designed to capture moments, memories, and meaningful messages that last. They reached out to us for a complete Shopify store development to bring their artistic vision online and make their handcrafted creations accessible to a wider audience.
The Challenge
Floral Fable needed a visually refined and functional online store that would highlight the intricate details of their floral artworks. The goal was to create a smooth browsing and purchasing experience that feels as elegant and heartfelt as their products, while also supporting custom text frame orders for personalization.
Our Solution
We built a new Shopify store with a clean, nature-inspired design to match Floral Fable’s delicate aesthetic and storytelling concept.
Our work included:
– Developing a custom Shopify layout that showcases framed artworks beautifully
– Adding an input text feature for customers to enter personalized messages for custom frames
– Organizing collections to highlight best sellers and themed artworks
– Implementing responsive design for seamless browsing on all devices
– Setting up FAQs and customer trust elements for clarity and ease of purchase
– Optimizing product pages with clear presentation of sizes, options, and pricing
The Result
The finished store is a visually calming, story-driven Shopify website that reflects the artistry behind every Floral Fable piece. It allows customers to easily explore, personalize, and order custom flower art — turning meaningful words and natural beauty into lasting keepsakes.