Motors is an online-only automotive parts retailer based in Riyadh, Saudi Arabia, specializing in performance and off-road components. Operating entirely online, the store connects enthusiasts across Saudi Arabia and the GCC with nearly 400,000 genuine products from over 200 top US brands.

The Challenge

The client wanted to expand their reach beyond their domestic Arabic-speaking base to accommodate international customers and English-speaking car enthusiasts across the region.

• They needed store content translated into English to provide a full bilingual shopping experience alongside their original Arabic storefront.
• They required Shopify Markets configured to serve customers seamlessly across multiple target countries—including Saudi Arabia, Bahrain, Canada, Jordan, Kuwait, Oman, Qatar, UAE, and the United States.

Our Solution

We implemented targeted localization and international market settings to prepare the store for cross-border regional sales.

• Deployed our Shopify app, Easy Advanced Translations, to seamlessly add and manage English translations across the storefront.
• Configured Shopify Markets to support localized shipping and checkout options for GCC member states (Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, UAE) and international destinations like Jordan, Canada, and the United States.

The Result

Motors now operates an accessible bilingual storefront that allows automotive enthusiasts across the GCC and international markets to shop for performance parts and off-road equipment in their preferred language and region.

(Want to streamline multilingual localization for your online store? Check out our Easy Advanced Translations app on the Shopify App Store!)